BRAVE YOUR BIAS: WAKE UP CALLS, A NECESSARY TACTIC?
No one is immune to other people’s biases. If left unchecked, these biases can prevent the development of the inclusive, collaborative relationships that are critical to creativity and innovation. Since most people consider themselves less biased than they are, the first step in addressing biases is to acknowledge them.
The Harvard Implicit Association Test demonstrates this objectively. The focus of the result is not on an individual’s ‘score’ but on encouraging individuals to look and reflect on the presence and breadth of their biases.
At WAVEMAKER, we have challenged everyone to take one or more versions of the test to help bring their unconscious biases to the surface. You can “Brave Your Biases” by clicking this link to take a version of the IAT: